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Creative marketing ideas

18 Mar

Source is again: Boredpanda.com – check it out!

1. Greenpeace: Tree

“Deforestation continues with the turn of a page” (Advertising Agency: LINKSUS, Beijing, China)

2. It’s a Boy Card

“Insert finger and open. It’s a boy!” A card announcing the arrival of a baby-boy.

3. South Africa Tourism: Zebra

“It’s closer than you think.” Ambient idea for South Africa Tourism. Zebra Crossing signs around traffic lights in Mumbai were painted to look like the stripes of a real zebra. (Agency: Contract, Mumbai, India)

4. Hawaiian Tropic: Enjoy The Sun

Agency: Grey, Stockholm, Sweden

5. Styx Underwear: Only Time

Styx Underwear for men has a special character –offers a unique design that ensures that no part of the cloth will get entangled, in the middle of a manґs rear end (buttocks).

6. WWF: Billboard

“Save paper, save forests.” (Advertising Agency: Saatchi & Saatchi, Paris, France)

7. Comedy Central: Hand

Art Director / Copywriter: Rod Henriques

8. Business card for Dr. Kiprov – Cosmetic Surgery

Via the use of two rubber inserts, this business card shows the effect Dr.Kiprov’s cosmetic surgery can have. (Advertising Agency: Demner, Merlicek & Bergmann, Vienna, Austria)

9. Chart Business Card

Ideally, you can trust your financial advisor to sell before a downturn and buy stocks before they go up. And so, a double-sided business card to communicate this dual promise. (Advertising Agency: Rethink, Canada)

10. Bavaria Pilsner Beer: Book

Men are from Bars. Women are from Venus. (Advertising Agency: KesselsKramer, Amsterdam, The Netherlands)

11. Clear: No Dandruff

“Clear. No Dandruff.” Ad created to show effectiveness of Clear in eliminating dandruff. (Advertising Agency: Lowe/SSP3-Bogotá, Colombia)

12. Total Nutrition Corporation, GNC Burn 60: Burn Bag

See more examples of creative bagvertising here. (Advertising Agency: DDB DM9JaymeSyfu, Manila, Philippines)

13. Alzheimer’s New Zealand: Eraser USB Stick

Actual working erasers were hollowed out and fitted with USB memory sticks. The message displayed on the top is: ‘Alzheimer’s erasers your memories. Save them.’ On the reverse side was the Alzheimer’s New Zealand logo and website alzheimers.co.nz. (Advertising Agency: Colenso BBDO, Auckland, New Zealand)

14. EIZO: Pin-up Calendar 2010

EIZO medical imaging high precision displays for the examination and diagnosis of radiographs. Whereas craftsmen are showered with pin-up-calendars at the end of every year, this kind of present is less popular among medics. EIZO breaks this taboo. This pin-up calendar shows absolutely every detail. (Advertising Agency: Butter, Berlin/Duesseldorf, Germany)

15. Ballet Classes

 

Cool street ads that fits in perfectly

18 Mar

Thanks to the cool blog Boredpanda.com, I will share with you some more ads.

1. Durex Ads

To promote Durex condoms with ribs or with knobs, in some cities in Belgium condoms were painted on paving stones with the according pattern.

2. Amnesty International

“Thousands are held prisoners for their beliefs in places worse than this. Write until you free them all.” Amnesty International. (Advertising Agency: TBWA, Warsaw, Poland)

3. Bin Your Butts

“Don’t be a toser, bin your butts.” (Advertising Agency: GREY, Melbourne, Australia)

4. Hellhole

“How many more lives will cost $1.25? Please call 010-62357575 to report manhole cover theft so we can put an end to this.” (Agency: Ogilvy & Mather Advertising, Beijing, China)

5. Water Is Life

In 2008 the town of Drachten in the Netherlands got a heavy makeover when Henk Hofstra painted a kilometer-long strip of the main road a pale blue color. The draft demanded 4000 liters of paint, and according to the author’s design project is a monument to the river, to remind citizens that once there was water on the ground of the road.

6. McDonald’s: McFries Pedestrian Crossing

Advertising Agency: TBWA Switzerland

7. FedEx: Kinko

Agency: BBDO, New York, USA

8. Aseema: Make Every Child Count

Advertising Agency: 141 Sercon, Mumbai, India

9. Symphony Crossing

Advertising Agency: unknown

10. ACA-M: Zebra Crossing Memorial

“1⁄4 of car accident victims are pedestrians” (Advertising Agency: Draft FCB, Lisbon, Portugal)

11. South Africa Tourism: Zebra

Ambient idea for South Africa Tourism. Zebra Crossing signs around traffic lights in Mumbai were painted to look like the stripes of a real zebra. (Agency: unknown)

12. 3D Ads By Julian Beever

(see more)

13. Altschul Orthodontics: Crosswalk

Advertising Agency: Marked for Trade, USA

14. Bubbles Hair Salon

Advertising Agency: Orchard Advertising, Chennai, India

15. Shopping Curitiba: Barcode

Advertising Agency: OpusMúltipla, Curitiba, Brazi

16. Vijay Sales

Advertising Agency: unknown

17. Maximum Ride: The Kids Who Could Fly

Maximum Ride is a series about a group of children who can fly. To launch the latest book, we created a large ground decal that showed Aucklanders what it was like to stand on the edge of a building and jump. (Advertising Agency: Colenso BBDO, Auckland, New Zealand)

18. Meister Proper

Agency: Grey Worldwide, Germany

19. Canon Powershot S1 Street Ad

The idea was to illustrate the product’s main benefit by using parking posts disguised as cameras. The mechanism simulates the movement of a powerful zoom lens. (Advertising Agency: TBWA, Paris, France)

20. Folgers Coffee: Manhole

“Hey City That Never Sleeps. Wake up.” Folgers coffee campaign. They are probably trying to tell us that their coffee smells like the steam coming from the manhole. Seriously, what were they thinking?

The most fantastic ads and signs on buildings

18 Mar

Source: boredpanda.com

1. Coop’s Paints (Insurance Ad)

Advertising Agency: TM Advertising , USA, Dallas

2. Wash Me

Alco – extremely concentrated industrial cleaning products. Advertising Agency: Alma, Santiago, Chile

3. Axe : Calendar

Advertising Agency: When Gee, Seoul, South Korea

4. In An Absolut World

Advertising Agency: TBWA Berlin

5. Allstate Insurance: Marina Tower

Advertising Agency: Leo Burnett Chicago, USA

6. Powerhouse Gym

Advertising School: Savannah College of Art & Design, Savannah, USA

7. Coca-Cola : Refresh On The Side Of Life

Advertising Agency: Maclaren McCann, Toronto, Canada (thanks Cutie)

8. Vodafone : Make The Most Of Now

Agency: BBH London

9. Anando Milk – Superhuman Powers

Advertising Agency: McCANN ERICKSON, Mumbai, India

10. Inception: The Dream Is Real

Advertising Agency: unknown

11. Lego Block

Advertising Agency: unknown

12. Check The Gas

Advertising Agency: unknown

13. Pepsi and Nescafe

Advertising Agency: unknown

14. Pantene Anti-Breakage Shampoo

Advertising Agency: Grey Canada, Toronto, Canada

15. Red Bull : City Scramble

Advertising Agency: Kastner & Partner, Sydney, Australia

16. Siemens Mixer

Advertising Agency: unknown

17. Nike Football

Advertising Agency: unknown

18. Nike Sport

Advertising Agency: unknown

19. Mini: Vending Machine

Advertising Agency: unknown

20. Kill Bill Vol. 1

TBWA Berlin

Cool eco-stickers for your home!

18 Mar

Source: http://www.boredpanda.com

CO2 Factory

Oil Spill

Franklin’s Kite

Hamster Treadmill

Paper Windmills

Hamster Windmill

Creative bus stop ads

18 Mar

Source: Boredpanda.com

1. IKEA: Bus Stop

Advertising Agency: unknown

2. Guarana Antarctica: Net

Art Directors: Marcelo Maia, Bruno Brasil, Rodrigo Rodrigues

Actual size goal posts were placed in bus shelters around Sao Paulo for the Soccer World Cup

3. Fisch Franke: Filled with Water and Real Fish

Advertising Agency: Publicis, Frankfurt, Germany

4. Le Lait: Milk Carton

Advertising Agency: Nolin BBDO, Canada

5. Fiji Travel – Throw Away Your Clothes

Advertising Agency: TBWAOSLO, Oslo, Norway

6. Real Hip Hop: Black Power

“Black music all the way.” Cannes Lions Outdoor finalist. Advertising Agency: Dentsu, São Paulo, Brazil

7.Je*s Jeans – No Need to Bend Anymore

Advertising Agency: Bruketa@Zinic, Zagreb, Croatia

8.Fitness First (International Chain of Health Clubs)

Advertising Agency: N=5, Amsterdam, The Netherlands

9. Wonderbra: I Broke the Glass

Advertising Agency: Publicis Frankfurt, Germany

10. Movie up: Balloons

Advertising Agency: unknown

11. Free Coffee From April 20th till May 3rd

Advertising Agency: Cossette West, Canada

12. Asian Weeks till 24th August

Advertising Agency: DDB Helsinki, Finland

13. McDonald’s: Night

Advertising Agency: DDB Sydney, Australia

14. Norwegian Airline’s New Destinations: The Kilt

Advertising Agency: Volt AB, Stockholm, Sweden

15. Norwegian Airline’s New Destinations: The Sauna

Advertising Agency: Volt AB, Stockholm, Sweden

16. Apple Macbook Air: Swing

By Bruno Taylor

17. Calgary Zoo: Dinosaurs Alive!

“More real. More scary”. Advertising Agency: Trigger, Calgary, Canada

18. Australia Post: Personalize Your Post

Advertising Agency: M&C Saatchi, Melbourne, Australia

19. Coca-Cola Refrigerator Bus Shelter

“Open Happiness.” Real Coke bottles settled to the mock-up cold refrigerator. Advertising Agency: McCann Erickson Istanbul, Turkey

20. Hasbro Cluedo: How Does It Feels To Be Involved..?

“How does it feel to be involved in a crime.” Advertising Agency: DDB, Italy

21. Playstation Bus stop

This bus station in Malaysia features boards with bubble wrap. I would probably miss the bus here! Advertising Agency:unknown

22. Victoria Bug Zoo

This TSA, made from a plastic sheet with hundreds of small magnifying lenses, allowed passersby to see through a bug’s eyes. Advertising Agency: Rethink, Vancouver, Canada

23. Osram – Energy Saving Light Bulbs

Only use electricity when you need it. Advertising Agency: Saatchi&Saatchi, Cape Town, South Africa

24. Alfa Romeo Helps Other People Sell Their Cars

Within days the poster sites were completely full. Advertising Agency: Duval Guillaume, Antwerp, Belgium

25. Coca-Cola: New Grip Bottle

Challenge: Let people know about how the new Coca-Cola Grip Bottle has a better grip for holding.

Solution: Posters printed on Velcro were placed in bus shelters in Paris to make people interact with the grip.Results: People literally hooked to the campaign. On the whole, a 3.8% brand volume growth in France compared to 2007. Advertising Agency: Marcel, Paris, France

26. Livegreen Toronto: Switch

“Hello, have you heard about livegreentoronto.ca?” Advertising Agency: Agency59, Toronto, Canada

27. First Poster That Responds To People Looking At It

“It happens when nobody is watching” Advertising Agency: Jung von Matt, Hamburg, Germany

28. Etv: Football World Cup

Bus stop ad promoting local tv channel live coverage of world cup 2006. Advertising Agency: unknown

29. Ecko Clothing: Bluetooth Graffiti

People will get the possibility to access the citylight via bluetooth with their cell phones and spray their own graffiti with the cursor of their phone. Advertising School: Design Factory International, Hamburg, Germany

30. 3M Security Glass

Break it and you can take $3 million in cash! The true is, that there were actually only $500 put on the top of the fake bills, and people were only allowed to use their feet to break it. In case, someone actually break it – there was a guard to assure that nobody kept the fake money from the glass.

31. Rubbish Since Monday

Advertising Agency: Colenso BBDO, Auckland

32. Star Wars: Lightsabers

Advertising Agency: enVision, Aarhus, Denmark

Advertising Agency: unknown

33. Quiksilver: Ramp

A real skateboard ramp was mounted on the side of a typical danish bus shed providing pass time activities for the waiting passengers. (Agency: Saatchi & Saatchi, Copenhagen, Denmark)